Weekly Update for August 25, 2026


Marketing

Mini Audio Seminar Series to Explode Client Acquisition
Create Authority, Project Trust, Gain Clients

An Authority Positioning Portfolio® Optimizes Your Current Marketing, Boosts Conversions of Purchased Leads, and Makes Filling Seminars a Breeze –So That You Go from Invisible to Invincible!

  • Podcast Interview & Press Coverage: Enhance your credibility by being featured on top business podcasts and leading online news affiliates (ABC, CBS, NBC, and Fox).
  • Client Attraction: Gain exposure that resonates with affluent families and business owners.

Three program levels are available.  Contact your ADC for details.


Sales

Wealth Webinar – The Advisory Blueprint for Growth

Online Event – Aug 26th 1 pm EST

Wealth Webinar – Transitioning from a High-Effort Practice to a High-Value Enterprise

Strategies for Navigating Revenue Ceilings:
What started as a vision of independence often turns into an endless routine of back-office logistics, tech fatigue, compliance checks, and administrative friction.

If your practice relies entirely on your personal time, you have high revenue, but limited enterprise value at retirement.

Join us for this 45-minute tactical briefing, where we will reveal the Practice vs. Enterprise Framework used by top firms to navigate revenue ceilings and reclaim operational freedom.

Reach out to you ADC for more information and the registration link to this event.


Product

Did you know Athene offers a rate householding program?

Rate householding allows clients to take advantage of higher rate bands (as applicable) for multiple applications of the same product. Here’s how:

  • If two or more applications for the same product are submitted concurrently, you may request that the combined household premiums be used to determine the rate band for each contract. This request must be made prior to the contracts being issued.
  • If a contract has already been issued, and additional applications for the same product are submitted within 30 days of the initial contract’s issue date, you may request that the combined household premiums be used to determine the rate band for the subsequent contract(s) only.

If applications are received outside the 30-day window, or not ultimately issued, they will not count towards the higher rate band. Any adjustments to rate bands are subject to Athene’s policies, procedures and administrative requirements. Athene reserves the right to modify, suspend or discontinue this program at any time for any reason.

Be sure to check with your Annuity ADC should you have additional questions.


Operations

Simplicity Agent Center Tip: Make sure you are ready to write.

Here is a quick operational tip to help you get the most out of the Agent Center and Firelight

When an advisor completes their registration to sign up for the Simplicity Agent Center there is an important first step that should not be missed.  

Once logged in, near the center of the screen there is a blue tile for Firelight.  Please be sure to click on this tab and push the option to activate Firelight.  It is an additional, one-time step that is required to gain access to Firelight to complete new e-applications.  The activation can take 24-48 hours.  

Make sure to complete this step.  We want you to be ready for business!


This information is for Financial Professional Use Only and is not intended for distribution to the general public or for use in a consumer solicitation.
5865016-0826

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